Facebook is a tool for spending a lot of time doing nothing, it sometimes feels. Hour after hour can be spent looking at pictures of people you're not that interested in. Getting updates about football matches you're not that interested in either! But of course the online community is actually very powerful and allows you to keep in contact with people you rarely see.
From a business perspective, it allows you to target massive volumes of people, which can also be carefully segemented as prospective customers. It also allows you to target the viral nature of the site and build a large and new customer base.
If you're interested in understanding more about how Social Media can help your business give us a call www.clickinsight.co.uk
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