Why a search specialist is becoming so important for local business

Most businesses are now getting to the point where they understand the need to address their visibility online. They've probably heard the term SEO (short for Search Engine Optimisation) and Pay Per Click advertising. They may have noticed that some businesses appear with a map in certain search results. But how does it all tie together and where do you start, to get advice or help?

The reality is that the search landscape is not only complex, its very fast moving. With the massive expotential growth of mobile devices search is changing daily. Search engines are changing (Bing and Yahoo are merging for instance) and users are using different entry points to find information they need. Social Media sites such as Facebook, Twitter, Linked In all have a part to play in the search mix.

As a specialist SEO Cheltenham company and it's our job to keep up to date with all these changes. We can analyse your current position and marketplace and then recomend a search strategy that works for you at a budget that works for you.